Consumer target markets are usually described in terms of demographics (age, gender, income, geographic location, educational level and similar distinguishing characteristics) along with what is known about psychographics or customer attitudes and behavior.
Market research reports covering US and International markets with an emphasis on consumer products, lifestyles and industries. Reports combine data and analysis of the market environment and trends, market share, and consumer behavior and attitudes.
Statista is an online statistics portal providing access to data from market and opinion research institutions, as well as from business organizations and government institutions.
This resource replaces the now defunct American FactFinder. This is the U.S. Census Bureau's main vehicle for distributing U.S. census data, including economic censuses and surveys and annual population estimates. Population, housing, economic and geographic data can be found here.