Who’s Buying Apparel: (2012) Examines how much Americans spend on apparel by the demographics that countage, income, high-income households, household type, race and Hispanic origin, region of residence, and education
Consumer Behavior (2016) Market research report summarizes current research on why consumers buy and how to influence their purchasing. The handbook presents insight on demographics, including the Hispanic, African-American, Asian-American, Baby Boomer, Generation X, Millennial, Gay & Lesbian, and Affluent consumer groupsdeom
Household Spending: Who Spends How Much on What: (2012) Chapter 2 tables detail information on who spends what on apparel.
Best Customers: Demographics of Consumer Demand (2012) Chapter 2 tables focus on apparel spending.
Market Share Reporter (2011) Locate info on which companies & brands hold the most market share (i.e. Visa holds 60% of the world credit card market.)