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Business to Business Marketing: Your Company, the Prospect Company, and a Close Competitor

For class assignments requiring company, industry, and market share information.

Highly Profitable and Traded on the Stock Market?

COMPANY PROFILES   For prominent companies whose stock is  publicly traded, you can't beat a Business Source Complete company profile. You'll find an extensive company history, plants/locations, summary of products/services, a SWOT analysis and much more. Step One: Click on the More tab in the blue top toolbar. Select Company Profiles from the drop down options. Step Two: Enter company name. TIP: If a report  doesn't pop up, try using the "Match Any Words" button.

Private or Subsidiary or Foreign?

 Lexis Nexis Academic is the best place to start  if unsure of your company's, your prospect company's, or a close competitor's ownership status. Start your search in the Get Company Information box at the bottom of the home screen.

Note headquarters address and ownership status. Pick from the short list or click on the View All Companies button to find a better match.